MATRIX presents 3 stunning looks for festive fabulous HAIR

Parent Category: News and Stories

Posted in: Beauty n Fitness on Monday, 18 November 2013 11:28

Hair color has the ability to transform the way you look. This festive season the world’s no. 1 American professional brand – MATRIX ups the glamour quotient with three wearable, exciting new looks Rich Satin Brown Coverage, Honey Dipped Highlights and Silver Screen Styles.

Brown is the new Black! MATRIX is redefining grey coverage with its wonder.brown fashion brown coverage range. This festive season, upgrade from traditional grey coverage to Rich Satin Brown Coverage. Wonder.Brown offers wearable fashion brown reflects while covering up to 50% greys. The palette includes 17 glamorous brunette shades; exclusive CoverBrownTM Technology balances the color contrast between natural and grey hair to create a harmonious fashionable result with coverage.
Get festive by adding a touch of honey gold to your mane with Honey Dipped Highlights. Treat your hair to single or multi-dimensional highlights with Matrix’s SOCOLOR 12 series high lift range. The new, permanent nourishing hair colour range includes 5 shades optimized for dark hair; the high lift shades are perfect for soft, light brunette highlights.

Drawing inspiration from the hottest hair color trend ‘Ombre’ showcased on the red carpet, MATRIX’s Mahogany Magic look from the Hollywood Lights series is ideal for a complete hair makeover. Created using rich mahogany shades from the SoColor palette, the stunning Silver Screen Style involves a cascade of shades with darker tones from the roots, which gradually blend in to visibly lighter hues towards the end. SoColor formulas are pre-adjusted to eliminate warm undertones providing a vibrant color impact even on darker levels. The nourishing hair color range offers long-lasting, vibrant color with up to 100% coverage and shiny, even results from root to tip.
Post a color service it is vital to follow the proper care protocol for colored hair.  MATRIX’s BIOSPA Service Colorcaretherapie offers the complete hair care solution for color treated hair, enhancing color’s vibrancy and shine of the hair. This salon exclusive service features the Biolage Colorcaretherapie Masque and Cera Vital Repair that helps repair the hair fibers with a high concentration of strengthening ceramides. Take home the Biolage Colorcarethérapie Shampoo and Conditioner; the products contain UV filters and orchid extracts that ensure your color strays true for 6 weeks until your next service.

These color services can be executed by professionals only and exclusively available at MATRIX Salons.
 
About MATRIX

MATRIX, the world’s no. 1 American professional brand*, reaching out to over 275,000 salons across the globe, is part of L’Oreal’s Professional Products Division.

Matrix was founded in 1980 by Arnie Miller, an American hairdresser, with a vision to provide hairdressers with a comprehensive range of products that would help them grow their businesses and provide the means to take full advantage of their talent and creativity.

Matrix is committed to the development of the salon professional and offers a wide range of hair care, color, texturizing and styling products. Biolage and Opti.care hair care ranges offer professional, in-salon treatments as well as home care products. SoColor, Wonder.Brown and Wonder.Black hair color ranges incorporate base to evolved fashion palettes. Opti.Straight and Opti.Smooth hair texturizing ranges provide both straightening and smoothing services. Design Pulse, is a range of smart styling products.

Through inspiration and innovation, Matrix supports every hairdresser to achieve their dreams and IMAGINE ALL THEY CAN BE.