Introducing ideal Soleil from the house of Vichy LaboratoiresIntroducing ideal Soleil from the house of Vichy Laboratoires

Parent Category: Beauty n Fitness

Posted in: Cosmetics on Monday, 23 March 2015 07:54

Published on Monday, 23 March 2015 07:54

Written by Models n Trends

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Vichy, a leading European skincare brandoffers women made-to-measure suncare solutions by anticipating their changing relationship with sun exposure. In 1995, Vichy launched the ‘Capital Soleil’ range, marking the beginning of the high-protection obsession years. Over and above sunburn and sun allergy, other harmful effects of UV were discovered like premature ageing, cellular damage and even the development of skin cancer. Vichy thus helped raise awareness regarding the long-term damage that excessive exposure can do. A true pioneer of safe protection, particularly through the use of the broad-spectrum filter Mexoryl SX and later XL, the brand positioned itself as leader in optimal exposure. Today, this mastery of UV rays and high protection is enabling Vichy to open the doors to a new era of suncare, allowing women to enjoy a serene relationship with the sun; safe and self-confident, in search of ideal skin. 

Woman are constantly looking for skin that is better hydrated and protected against aging-induced sun-damage, they seek flawless skin (without dark spots, redness, spots), but above all they want their tan to be more even, radiant and long-lasting.Vichy’s Idéal Soleil represents the first suncare to provide the same high performance in protection and to magnify skin’s beauty in the sun.

1.  Ideal Soleil cream SPF 50: It has complexion refining action provides optimum sun protection from UV and long range UVA with Mexoryl SX and XL. The skin is protected from the harmful effects of the sun, brown spots and from the sun induced premature ageing. MRP: Rs. 1200/-for 50 ml.

 2. Ideal Soleil mattifying face fluid dry touch:It is enriched with mexoryl, which helps protect the genetic capital against sun damage, brown spots, and sun induced premature skin ageing. It has a unique texture, which has silica micro-beeds, that disperses sebum and has a light scattering effect to avoid shine along with cornstarch powder that absorbs sebum droplets on skin surface to enhance powdery feel and softness. MRP: Rs. 1200/- for 50ml.

3. Ideal Soleil Hydramist SPF 50: A micro-diffusion technology, which allows Ideal Soleil sprays to be applied evenly for uniform protection without cracks. They are also not greasy, not sticky and penetrate rapidly, without leaving white marks on the skin, even with high SPF.MRP: Rs. 1890/- for 50 ml.

Vichy’s Ideal Soleil range provides optimum protection against both UVB and UVA. Enriched with Mexoryl SX filter and associated with anti-oxidant vitamin E; UV-induced harm, inflammation, collagen fiber damage and deregulated cellular turnover are all reduced.  The active ingredients such as aquabioryl and hyaluronic acid combat issues such as dehydration or sebum production activation. Above all, the new Ideal Soleil range ensures beautified skin color as the UVA filter eliminates the rays responsible for dullness, graying and uneven skintone.  

Vichy’s Ideal Soleil offers 100% efficacy through its broad-spectrum of UVA-UVB protection, is photo stable and water resistant. It’s tolerant on sensitive skin, hypoallergenic, paraben free and enriched with Vichy Thermal Spa Water. It suits every skin type guaranteeing genuine pleasure on application and gives the skin a non-oily texture with no white marks.

idéal soleil is your best friend for your skin, style and sun. Experience intense hydration, invisible finish, beautified skin and fast tan with this new range. After all, who doesn’t want an ideal skin?

Availability:

• At select pharmacies in all major cities. 

• Orders can also be placed online (No delivery charges).  

• To place orders or to locate the nearest Vichy store log on to: www.vichyindia.com

About VIchy Laboratoires: Vichy belongs to the Active Cosmetics Division of L’Oréal India, and is distributed exclusively via the pharmacy and drugstore channel in the country and worldwide. The brand is sold with the qualified advice of a pharmacist or dermocosmetic skincare advisor and with the support and recommendation of dermatologists. 

Research is at the heart of Vichy Laboratoires and L’Oréal Research ensures that Vichy is among the first to benefit from their very latest, state-of-the-art innovations in dermatological research.