Microsoft Hardware redefines style with nine new products

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Parent Category: News and Stories

Posted in: Fashion n Modelling on Saturday, 18 October 2008 00:00

Published on Monday, 30 November -0001 00:00

Written by Models n Trends

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Microsoft Hardware, the leading name in computer peripherals, unveiled nine revolutionary products at the Fashion Bar & Lounge through a fashion show. These products will not only enrich computing experience but will also add style quotient to the same.

To add to the fashion edge of these nine new products, designer Jattinn Kochhar designed a complete collection which was inspired by the style and elegance of these products.

Blending style with science the products, namely, Arc™ Mouse, Explorer Mini Mouse, LifeCam Show™, LifeCam VX-5500, SideWinder™ X6 Keyboard, SideWinder™ X5 Mouse, Wireless Mobile Mouse 3000, Wireless Laser Desktop 6000 and the Wireless Media Desktop 1000, have been designed to suit the fast changing lifestyle and the evolving preferences of the Indian customer.

The Arc mouse with its revolutionary design can be collapsed to reduce to nearly half in size, thus combining the comfort of a desktop mouse with the portability of a notebook mouse. Its two color option - black or red - helps the consumer match the design to his personal style. 

The latest product offering also includes the world’s most advanced tracking technology – the BlueTrack - with the Explorer Mini mouse. Presenting the ultimate in ‘flexible & stylish computing experience’, the BlueTrack technology tracks on more surfaces than both optical mice and laser mice combined, such as granite, carpet and wood. The sleek design of products helps make a style statement as well.

“Each of the products is designed keeping in mind the user’s desire for comfort, style, and technology. For example the Arc mouse is a user’s dream, not only is it the best looking mouse on the block but also is a high precision pointing device ,” says Jaspreet Bindra, the Regional Director- Entertainment and Devices Division, Microsoft Corporation India Private Limited.

The LifecamShow is the thinnest webcam on the market with a sleek design and a mirrored finish, the Sidewinder X6 keyboard is the first gaming keyboard with a removable key pad, making it ideal for both productivity and gaming.

All the products showcase Microsoft hardware’s commitment in designing creative peripherals to help consumers make their computing simpler and more stylish.

By providing innovation and value in terms of technology and design, Microsoft Hardware has continuously raised the bar on providing the best computing experience to the Indian customer.

“Microsoft Hardware has a vast foot print in the Indian market and reaches out to customers across India through a robust network of 6000 trade partners in 110 cities and is expected to reach 125 cities soon. For 2008 – 09, we are chasing an aggressive growth target of 25% in our business,” said Jaspreet Bindra.