Modicare introduces 30 products across 6 categories
September 26, 2009 |
Modicare, India’s leading direct selling company has announced the introduction of 30 new products across six categories. The categories include Colour Cosmetics & Skin Care, Personal Care, Home Care, Auto Care and Laundry Care. The company is also introducing a new category ‘FnB’.
“Based on our go-to-market strategy & strengthened product line-up for the Indian consumers, I am confident, that Modicare is ready to capture a sizable market share. These efforts are another step towards Modicare’s vision to continuously redefine and deliver the benchmarks of high quality offerings that finds a need in your everyday life,” corroborated K.K. Modi, Chairman, Modicare Limited.
Actress & model Mugdha Godse was the chief guest at the launch of the new products.
Modicare’s portfolio has increased across the length and breadth of the country with the introduction of products in other categories like Personal care, Home Care, Health & Wellness and Laundry Care.
The make up range will be updated regularly twice a year according to market demand, taking inspiration from the key trends of the season. Modicare already has a presence in over 2600 cities in India through 34 centres.
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