Franco Leone ropes in Ranbir Kapoor as brand ambassador

Parent Category: News and Stories
Posted in: Fashion n Modelling on Tuesday, 01 November 2011 00:00

Franco Leone, the youth fashion brand of men’s footwear has appointed Ranbir Kapoor as its brand ambassador.

Scheduled to be launched in November this year, the new advertising campaign, captures the various moods of Kapoor. Mr. S C Bhambri, Chairman, Franco Group, said, “With Ranbir, we plan to strengthen Franco Leone connect with the men’s and youth.Franco Leone products reflects the evolution of the brand in keeping with the changing consumer attitudes.”

“As a youth icon, Ranbir is a trendsetter and appeals to a young audience. His style, charisma and attitude are reflected in the sentiments of millions of young Indians who aspire to be fashionable and trendy. He brings with himself a refreshing new look which we believe will go a long way in reinforcing universal appeal for the brand,” he added.

Franco Leone a leading brand in footwear have been manufactured by a fully integrated manufacturing company Franco Group with the balanced mix of marketing and retailing. The company is well equipped with modern infrastructure in manufacturing and in retailing keeping in mind shoes for every man.

“With full dedication and fidelity and under dynamic guidance, Franco Leone has grown to be the most competitive brand in India. And further its goal is to develop the brand’s presence in the market and enhance their current position. We are present in over 850 Stores across India and Reliance Footprints, Shoppers Stop, Lifestyle, Metro, Mochi, Central, Regal and INC5” like chain stores and 7 Franco Leone exclusive stores in different cities with 20 More exclusive Franco Leone Stores in Delhi, Mumbai, Bangalore, Pune, Hyderabad, Chandigarh etc. by the Financial Year 2011-2012, which is an example of Franco Leone growing success, and their never-ending commitment to provide excellent customer service,” said Vishal Bhambri, Managing Director, Franco Group.

The Footwear Franco Leone brand is recognized as the market leader after almost a decade of setting trends and driving innovations in the men footwear segment offers Comfort, Club and Classic collection range is available in more styles and Fashion designs options to choose from.

Each product is impeccably crafted and incorporates contemporary crafting techniques lending the range an exclusive look and feel that’s pleasingly unique to suit varied occasions and preferences. Eminently wearable, each of them offers a degree of comfort, style, fit and finish that is truly International and in a class of its own.