Reverse the hands of time with time reversing SkinGenist range by Oriflame

Parent Category: News and Stories

Posted in: Beauty n Fitness on Saturday, 27 April 2013 11:35

Building on the years of anti-aging research and development, Oriflame India, the leading direct selling beauty company, today announced the launch of yet another breakthrough anti-aging product range, Oriflame Time Reversing SkinGenistTM range.

Oriflame India celebrated eternal beauty in the presence of Niklas Frisk, Vice President and Head of Oriflame South Asia and Managing Director, Oriflame India and Sharmili Rajput, marketing director, Oriflame India. Characterised by elegance, the enchanting soiree witnessed a stylish fashion show, where renowned models Nayanika Chatterjee, Sapna Kumar, Sonalika Sahay, Tina Chatwal, Krishna Somani and Amanpreet Wahi walked the ramp. Stealing the thunder was the show-stopper, the enigmatic Bollywood celebrity Perizaad Zorabian, who unveiled the luxurious Time Reversing SkinGenistTM Range. Dressed in a Dolly J outfit, Perizaad exemplified the timeless and eternal beauty that Oriflame Time Reversing SkinGenistTM Range represents.

Speaking on the occasion, Niklas Frisk Vice President and Head of Oriflame South Asia and Managing Director Oriflame India said, “We are proud of our extensive research and development facilities. Our team strives for improved innovations and believes in bringing quality products to our consumers. Time Reversing SkinGenistTM is one such unique concept that has been formulated for today’s modern woman who understands the importance of taking care of skin and cherishes youth.”

Sharmili Rajput, Marketing Director Oriflame India added, “The market for anti-aging products is pulsating as many consumers are looking at scientific innovations and superior dermatological technology in skincare. Anti ageing has always been Oriflame’s forte in skincare. Developed to empower the beauty genes, Time Reversing SkinGenistTM is a product to reawaken youth in mature skin and is targeted at 45+ age bracket. Use of this range makes your skin appear upto 8 years younger”

About Time Reversing Skin GenistTM range:
Formulated after nearly a decade of extensive research, Oriflame Time Reversing Skin GenistTM Range penetrates the deeper skin layers to counteract skin aging. Infused with GenisteinSoy, an advanced anti-aging nutrient derived from Soy, the range promotes the skin’s regeneration appearance. Proven to address all the needs of mature skin, this unique skin care treat includes Time Reversing SkinGenist™ Day Cream SPF 15, Time Reversing SkinGenist™ Night Cream and Time Reversing SkinGenist™ Day & Night Essence. Targeted at women in the 45+ age group, this range will be available through Oriflame consultants in the price bracket of Rs. 1290/- – Rs. 1790/-.
For more information on Time Reversing SkinGenistTM please log on to www.oriflame.co.in or SMS Oriflame to 59994.

About Oriflame :
Founded in 1967, Oriflame is a beauty company selling direct in more than 60 countries. Its wide portfolio of Swedish, nature-inspired, innovative beauty products is marketed through approximately 3 million independent Oriflame consultants, generating annual sales of around €1.5 billion. Respect for people and nature underlies Oriflame’s operating principles and is reflected in its social and environmental policies. Oriflame supports numerous charities worldwide and is a co-founder of the World Childhood Foundation. Oriflame Cosmetics is listed on the Nasdaq OMX Nordic Exchange.