Hottest haircolour trends with the ‘Hollywood Lights’ series

Parent Category: News and Stories

Posted in: Beauty n Fitness on Tuesday, 11 June 2013 15:41

Single colours whether on our hair, clothes or accessories can get monotonous. It is when you explore the multiple shades of a colour or even a personality that it gets truly interesting. MATRIX, a leading American professional brand presents HOLLYWOOD LIGHTS from the Dream Series colour collection. Hollywood Lights finds inspiration from the hottest hair colour trend showcased on the red carpet this season which plays with irresistible shades of colour and dimension.
   
The first look from the Hollywood Lights series is Mahogany Magic. Sported by divas such as Jessica Alba, Mila Kunis, Rihanna, Jessica Biel and Rachel Bilson, a trending rage on the red carpet this season is a colour graduation from dark to light shades. Get this stunning look with Mahogany Magic. The look involves a cascade of shades with darker tones from the roots which gradually blend in to visibly lighter hues towards the end.

Mahogany Magic is created using SOCOLOUR’s chocolate shades. Launched recently, SoColour is a permanent nourishing hair colour range powered with Kera-Protect™ technology. Optimised for Indian hair, SoColour formulas are pre-adjusted to eliminate warm undertones providing a vibrant colour impact even on darker hair. Kera-Protect™ protects hair’s keratin during the colouring which also enhances the colour’s long lasting vibrancy and beauty. The delectable blend of chocolate shades coupled with the softly layered cut will have cameras flashing.

Wear the look long or short, as an up do or loose; style it in curls or straight, neat or messy, the eye-catching blend of colour and brilliant tones shine through. Take the look one step closer to the red carpet by accessorizing with jewelled hair accessories.

With Hollywood Lights, MATRIX brings red carpet glamour to salons custom made with the best of SOCOLOUR shades. Watch out for the second look from the series!

Get red carpet hair colour with Hollywood Lights from MATRIX. The look can only be achieved by a professional, so visit the nearest MATRIX salon today!

SoColour is the “Colour with Confidence” brand in over 60 countries and trusted by thousands of hairdressers across the world. SoColour replaces Socolour.beauty launched in 2005 in India with parent brand Matrix.

Available in Matrix salons.

About MATRIX:
Matrix, part of L’Oreal’s Professional Products Division, is a leading American professional brand reaching out to over 275,000 salons across the globe. Matrix was founded in 1980 by Arnie Miller, an American hairdresser, with a vision to revolutionalise the salon industry and empower the hairdresser to dream, dare and succeed.

Matrix offers an extensive portfolio of innovative, high quality products to cover every salon need across all categories, haircare, haircolour, styling and texture. All formulae feature advanced smart technology to deliver expert professional results and simplified solutions.

The Matrix product portfolio in India includes SoColour, Wonder.Brown and Wonder.Black haircolour ranges, including special hi-lift shades for naturally dark Indian hair. The Biolage and Opti.care hair care range offer professional, in-salon hair treatments as well as home-use products. All Biolage products are developed using natural ingredients and the latest technology. Opti.Straight and Opti.Smooth hair straightening ranges provide smoothing and straightening services. Matrix also has a smart range of styling products Design Pulse.

For more information on Matrix India visit www.matrix-india.in