Westside Designer Prêt now in the stores

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Parent Category: News and Stories

Posted in: Fashion n Modelling on Friday, 07 November 2008 00:00

Published on Monday, 30 November -0001 00:00

Written by Models n Trends

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Westside, Tata’s house of fashion, launched its exclusive designer prêt line; which was showcased at the Lakme Fashion Week Spring Summer 2009. The collection is now available at the Westside store.

This affordable exquisite collection has been created by well-known designer Narendra Kumar and the talented Vivek Karunakaran & Vivek Kumar. The collection is contemporary urban wear comprising of formal and casual wear for men and women.
 
Classy, smart, sophisticated and yet very affordable, the designer collection at Westside is sure to add panache to your wardrobe this season.

The women’s formal wear, WESTSIDE WOMAN is done exclusively for Westside by India's leading designer, Narendra Kumar. Taking inspiration from the young corporate woman who is a go-getter, Nari’s collection is elegant and chic. Suits, jackets, trousers, skirts, knitwear and shirts are available in cotton and lycra blend fabrics.

The collection boasts of classy corporate color palette like maroon, beige, brown with concrete color highlights.
 
Vivek Karunakaran’s men formal wear collection ASCOT, inspired by urban riviera is tailored to fit and gives pride of place to personalization.

The range offers hybrid city-wear in lightweight layering like fitted shirts worn with cropped & slim line trousers, linen jackets worn with drawstring trousers, slashed open neck shirts worn with shorts and accessorize it with leather tote and canvas shoes.

An infinite palette of grey, ecru and a palette of neutrals with blues, black & white provides a fresh and relaxed urban look.
 
Let the rules take plunge into the deep sea and experience being ‘ME’ with Vivek Kumar’s SRC collection! Exuberant gold bounding, the casual wear garments create a feeling of strength and individuality.

The range uses fabric which is flowy and body-comforting in an array of colors ranging from deep orange, coffee, black, teal and khaki. 

Under Westside’s Designer Development Programme, designers Vivek Karunakaran and Vivek Kumar were selected from the last season of LFW’s Emerging Designers’ category.

The designers along with their mentor Narendra Kumar have created an exclusive designer prêt for Westside which is now available in select Westside.