Marvel Superhero T-shirts from Celio*

Parent Category: Fashion n Modelling

Posted in: Apparels on Saturday, 17 May 2014 12:31

Published on Saturday, 17 May 2014 12:31

Written by Models n Trends

Hits: 801

This summer is going to get even hotter with a new range of fun and stylish Marvel T-shirts from Disney Consumer Products and Celio*, a premium European menswear brand from France. The range features popular like Marvel super heroes, Iron Man, The Avengers, Captain America that represent fun and adventure.

With a variety of combinations and colours to choose from, the range is made of 100% super-combed cotton with textured screen print techniques like puff, flock and multi-color water-based inks which gives a soft feel. The collection is available in round neck styles and teams perfectly with rugged faded jeans, army cargo shorts and even jackets for that smart casual touch. Designed for all ages, these prints are a great way to showcase your inner super hero. 

Marvel Super Heroes are tremendously popular in India fueled by huge global box office success. The Avengers release in 2012 was the 4th highest grosser of all-time amongst Hollywood films in the country while Iron Man 3, released last year was the highest Hollywood grosser for the year. More recently Captain America: The Winter Soldier is already the 2nd highest grossing Hollywood movie of the year and is still going strong in the theaters. Given the popularity of these Super Heroes, t-shirts inspired by them are bound to be a big hit with fashion and Marvel fans across the country. 

This hip new range is available exclusively at Celio* stores across the nation at INR 1499/-.

About consumer products - Disney India: Disney is the largest retail character licensor in the world with US$37 billion in character merchandising retail sales globally in 2012. Consumer products business includes toys; fashion & home; food, health and beauty (fhb); consumer electronics; stationery; publishing and retail sales and marketing the consumer business plays a critical role in providing Indian consumers a chance to bring a piece of the Disney magic home through a wide range of creative and locally-appealing merchandise.

Today, Disney products are available across over 100,000 retail touch points in India. Disney India’s consumer products business continues to focus on broadening its distribution by expanding product reach beyond large cities through existing licensees and retail relationships. Working with over 140 licensees across categories, Disney’s retail presence, such as the unique “store-in-store” concepts in prominent retail outlets such as Lifestyle and Hamleys in Mumbai, Sapphire in Bangalore, Landmark stores, deliver a broad range of products and continue to reach more and more consumers across the country.

About Marvel Entertainment: Marvel Entertainment, LLC, a wholly owned subsidiary of ‘The Walt Disney Company’, is one of the world's most prominent character-based entertainment companies, built on a proven library of over 8,000 characters featured in a variety of media over seventy years. Marvel utilizes its character franchises in entertainment, licensing and publishing. For more information visit www.marvel.com. Super Hero(es) is a co-owned registered trademark.

About Celio*:

Celio* is a premium European menswear fashion brand and is present across 1000 stores in 70 countries. It carries the latest international range in India of smart casualwear, formalwear and accessories through its exclusive standalone stores.  Decoding trends to offer men masculine, accessible and relaxed fashion have been the key assets of the brand. Showcasing collections oriented to the different moments of a man's life, Celio* aims to provide men with the right style for every moment of their lives.

The Celio* range is available across all the leading cities in India through a large network of exclusive brand outlets and multi brand outlets. Celio* India has also recently launched the Celio* Fantastic Rewards Program, a mobile based loyalty program. This is a unique program, which offers consumers rewards on purchases along with rewards for interacting with the brand on social media platforms.