Wedding Bliss with Floral Jewellery Customised floral jewellery for the avant-garde bridal look

India’s leader in organised floral and gifting solutions, Ferns N Petals now offers select floral jewellery for the upcoming bridal season. The floral jewellery range allows the bride to choose from an entire range of contemporary floral jewellery, which can be worn by the bride during the pre-wedding functions like Roka, Mehendi, Sangeet, Cocktail etc.


The new range is an innovative subsidiary to heavy jewellery by Ferns & Petals. Made with fresh flowers in innovative designs, one can match it with their clothes much more closely than the real jewellery. It not only eases the bride from the heavy weight of bridal jewellery but also adds fun to the overall dressing.

 
Speaking on the occasion, Meeta Gutgutia, Director and Creative Head Faculty, Ferns N Petals said, “the trend of floral jewellery is very ancient and has been associated with Indian tradition since ages but today with the extensive exposure and usage of this trend in fashion shows, TV soaps and films, the demand  for Floral Jewellery is picking up  in metros as well as in other cities too.”


She further added “The making of Floral Jewellery involves a lot of hand work keeping in mind the fact that the design should not only match with the bride’s overall dressing but also should have the appeal of it looking like real jewellery.  Also, it is very challenging as each flower must look absolutely fresh till the end of the function even after having been sewed, stitched and strung. Therefore highly skilled staff is involved in doing this work”.


The price range for the floral jewellery at Ferns N Petals shops is between Rs.15, 000 – 20,000. For a designer touch it can also be ordered from FNP Tahiliani with the price range starting from Rs.35, 000 onwards. The prices may vary with customization as the bride will also have the option of adding precious gems, pearls and swarovski crystals to the floral ornaments. 



About Ferns N Petals:
Ferns N Petals (FNP) having pioneered the concept of social expression (Flowers and Bouquets) in the country today and has become a name synonymous with love, emotions and celebrations. Started with a single store in 1994 in Delhi, by the enterprising Vikaas Gutgutia, the brand today boasts of 154 outlets in 62 cities nationwide and delivers across 150 countries worldwide. Having pioneered the concept of branded chain of flowers, FNP has grown with the spread of modern culture, increasing urbanization and improving standard of living. With the boom in Indian online retail industry and the changing lifestyle of the people in bigger cities and smaller towns, FNP is consciously foraying into small towns and every nook and corner of the country to mark its presence. It plans to almost double its retail presence in India by the end of 2014.
Today, Ferns N Petals Group encompasses of FNP Retail & Franchising, FNP E-commerce, FNP Weddings & Events, Floral Touch, FNP Select, FNP Express, FNP Propshop, Luxury Weddings and FNP Floral Design School. It has become a one stop shop for everybody’s floral needs, be it buying flowers for occasions, floral décor for weddings and parties, just delivering fresh flowers to corporate not only in India but across the globe. It is the pioneer in the organized flower retail industry.

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