Blossom Kochhar launches
‘All Natural Mineral Line’ sun protection range
Blossom Kochhar Beauty Products Pvt Ltd (BKBP) launched its “All
Natural Mineral Line” sun protection range. This new range of
sunscreens contains no harsh chemicals, benzoates, parabens, alcohol or
artificial fragrance, and is suitable for all ages.
Understanding the needs of consumers in India, Blossom Kochhar Aroma
Magic has developed five variants of the sun protection range
comprising of
• Carrot Sunscreen Lotion SPF 15
• Aloe Vera Sunscreen Gel SPF 20
• Cucumber Sunscreen Lotion SPF 30
• Sunblock Lotion SPF 30 PA ++
• Sunlite Spray SPF 30 ++
Speaking at the launch Dr Blossom Kochhar, Chairperson, Blossom Kochhar
Group of Companies remarked," Our new all-natural mineral line range of
sunscreens are enriched with the goodness of essential oil blends and
Vitamin C. The potent ingredients together act as an anti-oxidant, help
in sun protection and reduce the visible signs of ageing. Further
mineral sunscreens do not penetrate the skin and are effective for a
longer period, even in summers. They can be worn under make up too”
Emphasising on the nature of sunscreens and the Indian sunscreen
market, Samantha Kochhar, Managing Director, Blossom Kochhar Group of
Companies stated, “The sun care market in India was valued at Rs 129
crores in 2010 with a projected growth rate of 15%. In a tropical
country like ours excessive exposure to the sun can lead to various
skin problems like tanning, brown spots, uneven texture and even skin
cancer. We at Blossom Kochhar Aroma Magic understand the exact
formulation required for the Indian skin and strive to serve the
consumers with everything that is natural and safe. Our all- natural
mineral line range of sunscreens provide broad spectrum UV-A and UV-B
protection”
Blossom Kochhar Aroma Magic’s all-natural mineral line sunscreens is
the clear choice for today’s discerning consumers primarily because of
its safe and highly effective ingredient philosophy and eco-friendly
packaging. The sun protection range is affordably priced between Rs. 85
and Rs. 290, catering to consumers across all segments and is available
in retail outlets across the country.
About Blossom Kochhar Beauty Products Pvt. Ltd.
Blossom Kochhar Beauty Products Pvt. Ltd (BKBP) was established in 1992
to manufacture and market aroma therapy oils and cosmetics under the
brand name “BLOSSOM KOCHHAR AROMA MAGIC”. Today the company operates
out of 9 cities, managed by more than 150 stockists and a large network
of dealers. The AROMA MAGIC brand is manufactured in the company’s
state of the art factories in Uttarakhand and Himachal Pradesh.
Blossom Kochhar Aroma Magic enhances the lives of its customers through
expert and customised beauty care solutions. The wide range includes
skin care, hair care, bath & body care, essential oils and professional
products.
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