GUESS launches 4th flagship Store in the Capital

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Parent Category: News and Stories

Posted in: Fashion n Modelling on Saturday, 19 February 2011 00:00

Published on Monday, 30 November -0001 00:00

Written by Models n Trends

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Guess, the premium apparel and accessories brand for men and women, recently opened doors to it’s fourth exclusive showroom in New Delhi at the upscale Pacific Mall. This is the brand’s 14th flagship store in the country, brought in India by the Planet Retail group.

Located at the Pacific Mall, the plush store spreads across 1519 sq ft sq ft area, currently showcasing apparel for men and women from the Guess Spring 2011 collection. Drawing inspiration from the brand’s trademark denim legacy, the store combines the functionality of a capacity driven business model with the sensibility of a European visual merchandising strategy.

The apparel sections alternate between white sections with a black wood trim and full black wood panel, with accent shelves in black wood and clear acrylic, providing the customer with clear divisions among the different apparel collections and an ordered methodology to the overall layout.

To unify the entire collection presentation, a central shop in shop displays the enviable accessory spread of Guess apparel where customers can complete the perfect Guess look with handbags, watches and other accessories.

Present on the occasion Ms Ashu Jain, Business Head, Guess said, “We now come to Pacific Mall with our 4th flagship store and the promise remains the same - to provide fashion forward ladies and gentlemen of Delhi with a Denim retail experience par none.”

Speaking about the new in store collection, she further added, “The latest spring summer collection on display offers clothes in tandem with the latest international fashion trends, keeping in mind the discerning Indian sensibilities.

Capturing the core of the brand Guess, this apparel range brings to life the Guess Persona – Young, Sexy and Adventurous.”
 
Store Address: Pacific Mall, KB Block, Rajouri Garden, Delhi 110088.  ph:  + 91 22 45136702