Greeting London - Go Brit Chic with Pepe Jeans

Parent Category: Fashion n Modelling

Posted in: Apparels on Wednesday, 06 November 2013 09:51

Published on Wednesday, 06 November 2013 09:51

Written by Models n Trends

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Go London, with a whirl winding and top notch collection from Pepe Jeans. Get the best of London with a fresh and creative take on high street fashion with the ‘Brit Chic’ Collection from the Pepe Jeans Autumn Winter’13 Womens Collection. Get high on the spirits of avant-garde styles and fashion-forward womens trends straight from the streets of London that serves as an irresistible addition to your fashion conscious wardrobe.

From the pick and mix fash-pack looks of Shoreditch to the perfectly polished Bond Street parade, the London look continues to set the pace internationally for womens fashion. Tipping its cap to this cross-capital clash of looks, the ‘Brit Chic’ Collection from the AW’13 Womens Collection makes a witty assessment of the hottest London trends. Channelling a grunge aesthetic for today’s trend-literate customer, the ‘Brit Chic’ Collection has a young handwriting, which is all about playing with proportion. Oversized graphic print T-shirts, slogan sweatshirts and plaid shirts are paired with skinny jeans to create a street wear inspired look.

Pepe Jeans London unveils exciting looks and themes every month as part of its Autumn Winter’13 Collection. With each range of  the latest Autumn Winter collection from Pepe Jeans, the brand introduces an array of trendy and stylish new designs and fabrics that are magnificently combined to create refined silhouettes; a colour palette that is diverse, and exciting this season.

Priced at Rs 1499 onwards, the Pepe Jeans London Autumn Winter ’13 Collection is available at Pepe Jeans London stores nationwide.

About Pepe Jeans London:
Pepe Jeans London was established in the chic Portobello Road area of London in 1973. From its origins as a tiny market stall to more than half a US $billion dollar denim and casual wear brand, Pepe has transformed itself to one of the fastest growing casual wear labels in Europe. The brand today has presence in more than 80 countries across the world.

Launched in India in 1989, Pepe Jeans is currently the leading player in the premium jeans and casual wear segment, enjoying a market share of more than 25%. Merchandise is available through 180 exclusive brand stores across the country, 100 plus large format store locations and 1500 multi-brand premium outlets.

Pepe emerged as an award winner for the “Best Women’s Wear Jeans Brand” at the First Inside Fashion Brands Awards. The brand was also awarded the “Best Denim Brand” at the Shopper’s Stop Pinnacle Awards 2004 for consistent outstanding performance.

Pepe the “Lycra Most Innovative Brand of the Year” award at Images Fashion Awards and “The Brand of the Year – Men’s Casual Wear (Large)” award at the CMAI Apex Awards 04-05 (Clothing Manufacturer’s Association of India).

Pepe Jeans London was awarded the `Best All Rounder Brand 2004 - 08’ and `Best Denim Brand 2007-08’ at the Central Summit, Goa, in August’08.