Vastradi Jewels unveils their new wedding collection.

Parent Category: Fashion n Modelling

Posted in: Jewellery on Thursday, 05 September 2013 11:20

Published on Thursday, 05 September 2013 11:20

Written by Models n Trends

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Vastradi Jewels has come up with their new collection of imitation jewelry this wedding season. The collection consists of an array of earrings, mang tikas, necklaces, bracelets, rings, anklets, bangles etc wearable from the cocktail ceremony to wedding. Extremely beautifully crafted in polkis and kundans styles the compilation is a perfect balance that combines modern aesthetics with historic style. The products and the procedures assure great styles, exotic designs and perfect quality.

The kundan collection reveals the hitherto of undiscovered beauty by setting them in shining gold look based mounts. An indispensable part of Mughal history, it is one of the oldest gem studding designs known. What started as a royal fashion in the dynastical power citadels of medieval India was soon embraced by neighboring states of Rajasthan by the name of Kundan Jadau Meena.

The Polki collection which is again an art of Indian jewellery creation where uncut artificial stones and diamonds are used are in beautiful coluors and shapes intrigued into a set which is giving a end cut fusion look to it . These jewellery flourished in the Mughal era and is now greatly in vogue. 

The American ciamond collection is simply breath taking. With beautiful finishing and great craftsmanship, the pieces look absolutely like original diamond jewellery. The collection has a beautiful array of cocktail rings, bracelets, bangles, danglers, pendant sets and necklace sets for that beautiful bride.

Their prime objective is to furnish their customers with quality products at competitive prices, outstanding service and the highest level of satisfaction.

Story behind Vastradi Jewels:

Started with an initial humble investment of few hundred rupees and some experimental posts on Facebook page almost 2 years back, Vastradi has come a long way to become a well-known brand and a one-stop shop for retail & wholesale of premium costume, fashion and silver jewellery.

Vastradi offers premium, hand-picked and hard-to-find Indian/international jewellelery to our most-discerning customers worldwide.

In our online store and offline studio, you will find the ultimate and trendy women’s fashion jewellery. If your taste is urban Indian, Boho, designer chic, retro, or eclectic then you’ll love our gear!  We bring you the best mix of unique and ethnic inspired costume jewelry at fantastic prices!  Exotic earrings, necklaces, bracelets, bangles, rings, anklets, and more from all over the world!

Whether you need strut the red carpet, glow in the candlelight of a romantic dinner, enjoy cocktails in lavish cosmopolitan lounges, share secrets at casual book clubs or play away, our collection will easily present you with glamour and grace!

Vinay Jaywalk, co-founder: An IIT Roorkee alumnus having a degree in Computer Science & Technology, Vinay has worked in various MNCs like Ericsson, Hughes Software for more than a decade starting as a Telecom Software Developer and then as a Sales & Marketing professional selling Telecom VAS, Hardware and Software solutions. He also had a stint in his family business of Inverter & Batteries which gave him valuable insights into retail / wholesale Sales & Marketing strategies while handling both B2B and B2C aspect of the business.

When his better half and co-founder, was looking to start off something of her own to fulfill her dreams of becoming an entrepreneur and also be around her passion of fashion and art jewellery, Vinay, equipped with an MBA degree in International Business, saw a huge opportunity, which pans across not just the Indian market but also caters to global Indian diaspora and foreign buyers, due to deeper penetration of Internet and Facebook. Once decided to become a co-founder and investor of Vastradi there was no looking back.

Coming from a business family, Vinay always had this passion for entrepreneurship & start-ups and has also been instrumental in driving the start-up community in Gurgaon along with Headstart while organizing their first "Startup Saturday" event in Gurgaon.

All that learning he has gathered over a period of his career, coming quite handy, whether it is making a business plan, go-to-market strategy or developing & refining this e-commerce store to cater to always increasing customer traffic coming their way from India and abroad.

Suman Dash co-founder: Since her childhood, Suman was exposed to all forms of art and encouraged to follow her own inspiration. She always loved collecting one-of-a-kind jewelry pieces. She has a knack of combining semi-precious gems, irregular stones and fine metals with expert craftsmanship. She says “I became a jewelry retailer following a fascination for anything beautiful. It occurred to me that a jewelry piece is the smallest object one can wear that also tells stories. My most joyful experience is when I sell a piece, and people seeing it place orders for similar pieces!”

She is a traveler and loves to add fine pieces of jewelry in her basket from all over the world which also resonated well with both her Indian and global  Customer’s choice and now she designs and curates jewelry pieces not only from India but from several other parts of the world as well.

By qualification, an Engineer in Electronics & Telecommunication, Suman left her cushy job 5 years ago so that she could spend quality time with her family. And now a Mother to a 2.5 yr old daughter (equally fond of fashion jewellery at her age), she started her journey of Vastradi jewels 2 yrs back along with her husband & co-founder.

A strong believer of Women Empowerment,  Suman also co-founded Pitaara, an exhibition / event group for Mompreneurs, who needed support & a platform to showcase their work or newly formed businesses to a wider audience.