AUDI India Joins FDCI In Celebrating Indian Couture

The Fashion Design Council of India today announced Audi India as the associate partner for PCJ Delhi Couture Week 2013. As India’s leading luxury car manufacturer, Audi’s involvement with the event will further enhance the prestige of India’s only couture event.

While beauty of design and an exceptional commitment to quality are corner stones of the partnership between Audi and FDCI, there is a larger synergy between the realm of ultra-luxury couture and Audi’s upcoming 2014 autumn collection.

More details on Audi’s much anticipated new innovations for it’s 2014 autumn collection will emerge in time, but guests at PCJ DCW will get an exclusive preview via Audi’s specially designed brand identity for the same, which will be visible across the event. A strategic association with the very talented Varun Bahl will further reveal what Audi enthusiasts can expect from the car maker in the coming months.

Announcing the association, Sunil Sethi, President, Fashion Design Council of India said, “We are very excited to announce our relationship with Audi India as associate partner for the PCJ Delhi Couture Week 2013. They are clearly the No. 1 in their industry like our other stakeholders. This association is truly a celebration of luxury in India.”

“Audi has a strong connection and competence in style and design worldwide, which is clearly stated by the successful models introduced by Audi over a period of time. We are very happy to partner with FDCI for the Delhi Couture Week 2013. Our latest all-new sporty line as part of the Audi 2014 autumn collection- Audi R8 V10+, Audi RS 5, Audi S6 and Audi TT is designed to be the trendsetter this season. These models not only underline our extraordinary expertise in design and lifestyle but also clearly establishes us as a performance leader.” said, Mr. Michael Perschke, Head, Audi India

Audi’s iconic cars will be also showcased for the duration of the five-day event at the Taj Palace Hotel, New Delhi from 31st July to 4th August’13. Varun Bahl’s show will be presented by Audi on Friday, 2nd August at 9:30pm.

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