Oriflame India signs Huma Qureshi as brand ambassador

Parent Category: Fashion n Modelling

Posted in: Apparels on Thursday, 13 November 2014 08:36

Published on Thursday, 13 November 2014 08:36

Written by Models n Trends

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Swedish Direct Selling Major, Oriflame India, introduced the stunning Bollywood diva, Huma Qureshi as the face for the brand’s colour cosmetic range. Known for her phenomenal portrayals in movies such as Gangs of Wasseypur and Dedh Ishqiya, Huma Qureshi is all set to promote the colour cosmetics range. 

The brand also has a long-standing association with Bollywood beauty, Sonali Bendre, who will now specifically be promoting the brand’s skincare range. As a result of this strategic decision, Huma will be promoting the colour cosmetics range, keeping in mind her popularity amongst the younger audiences.

Taking forward the legacy of understanding the consumer requirements and continually delivering on the same, the brand further plans to launch intriguing products like matte lipsticks and wellness supplements in the upcoming months.  

Niklas Frisk, Vice President and Head of South Asia and MD, Oriflame India, asserted, “With addition of Huma Qureshi in Oriflame family and launch of The ONE range, we are confident to take the momentum of growth forward for the brand. Huma personifies the strength and values of a contemporary Indian woman which reflects with our brand values.”

Speaking on her association with Oriflame India, Huma Qureshi, said, “I have been following Oriflame’s growth in the country and the brand’s devotion towards its consultants and consumers has touched my heart. Oriflame’s path-breaking products are developed by combining the wisdom of nature with the best of science. I look forward to a fruitful association with the brand.”

Availability: Contact your nearest Oriflame consultant or SMS Oriflame to 59994.

About Oriflame 

Founded in 1967, Oriflame is a beauty company selling direct in more than 60 countries. Its wide portfolio of Swedish, nature-inspired, innovative beauty products is marketed through approximately 3 million independent Oriflame Consultants, generating annual sales of around €1.5 billion. Respect for people and nature underlies Oriflame’s operating principles and is reflected in its social and environmental policies. 

For more information, log on to www.oriflame.co.in or SMS Oriflame to 59994.