Forevermark’s Splendid Bond With The Tarun Tahiliani Couture Exposition 2013

Parent Category: News and Stories

Posted in: Fashion n Modelling on Tuesday, 16 July 2013 12:33

Published on Tuesday, 16 July 2013 12:33

Written by Models n Trends

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Forevermark, a diamond brand from the De Beers family and world’s most carefully selected diamonds, is delighted to collaborate with the Tarun Tahiliani Couture Exposition for the 5th consecutive year. Forevermark will work in close partnership with the Tarun Tahiliani Design Studio, to create a distinctive bridal aesthetic that combines India’s cultural richness and its contemporary sensibility.

To be held from 18th to 20th July, 2013 in New Delhi at DLF Emporio, and 2nd to 3rd August, 2013 in Mumbai at The Gallery, Four Seasons Hotel, the fifth edition of the Tarun Tahiliani Couture Exposition will witness a stunning selection of Forevermark diamond jewelry from CKC and Notandas jewellers.

Forevermark will be showcasing its Encordia collection from Notandas jewellers. The Encordia collection signifies a strong bond making it a perfect gifting option for the newly wedded. It’s elegant knot crafted in a sleek and smooth loop of gold or platinum, represents the enduring bond between people which is sealed by a beautiful Forevermark diamond that holds the knot in place, keeping it always secure.

The modern bride is always on the lookout for contemporary jewellery that can compliment her day-wear, which makes Forevermark Encordia an ideal trousseau option. The Encordia Collection’s extensive range of exquisite designs includes rings, bracelets, pendants and earrings. For the bride who deserves that extra something special, Encordia brings forth sophisticated designs crafted to make her sparkle with elegance.

Also, to celebrate his long standing association with Forevermark, Tarun Tahiliani is designing an extraordinary piece of couture, a iridescent black gown with a slight trail and a modern silhouette. This exquisite gown seeks its design stimulus from The Forevermark Encordia™ collection which is inspired by the ancient Greek knot of Herakles, often referred to over the centuries as the ‘love knot’. This knot symbolises the strongest of bonds. 

Crafted using shimmering lamé jersey with dhoti drapes in the bottom and a plunging V-neckline, the beauty of this gown is further accentuated with subtle yet impactful knot embroidery as a brooch. This gown symbolises contemporary elegance, the strongest of bonds between two people and represents the timeless symbol of marriage.

At the Tarun Tahiliani Couture Expo, Forevermark will be showcasing a very exclusive handcrafted piece from CKC jewellers with Forevermark diamonds to compliment the Tarun Tahiliani Encordia creation

 “Forevermark is delighted to continue its association with the fifth edition of Tarun Tahiliani Bridal Couture Exposition. The Forevermark Encordia Collection is a mélange of elegant design, excellent craftsmanship and a promise of love, loyalty and friendship. This delicate collection will be every bride’s companion for her post wedding ensemble and something that they can wear and cherish for years after, and be reminded of their wedding day. The fact that less than 1 percent of the world’s diamonds are eligible to be Forevermark and be inscribed with the Forevermark icon and unique identification number assures every bride that the diamonds that she carries in her trousseau are beautiful, rare and responsibly sourced” says Sachin Jain, Managing Director, Forevermark India.

Titled the 4 C’s – Couture, Crystal, Craft and Carats, the Tarun Tahiliani Couture Exposition 2013 will display the opulence of Indian textile, powerful embroidery, rich craftsmanship in all its grandeur and sensuality. Bringing a culturally rooted, yet highly contemporary sensibility to the time honored wedding ritual, the Exposition will share the season’s newest trends, exquisite designs and jewel colours in bridal and occasion wear.

About Forevermark
Highly advanced, proprietary technology is used to inscribe the icon and unique identification number on the table facet of a Forevermark diamond.  Invisible to the naked eye, the actual size of the inscription found on Forevermark diamonds is only 1/20th of a micron deep and can only be seen using a special Forevermark viewer, which can be found with authorised Forevermark jewellers. It is confirmed by leading gemological institutes that the Forevermark inscription does not affect the internal quality of a diamond in any way.
 
About Forevermark, the brand
Forevermark is a diamond brand which comes from the De Beers family of companies. Forevermark diamonds are carefully selected and come from sources committed to the highest standards; are beautifully crafted by a select group of Forevermark Diamantaires; and are exclusively available in select jewellers.
 
About Forevermark, the company
Forevermark is a separately managed division within the De Beers family of companies.  The division’s main mission is to build and develop the Forevermark diamond brand.  Forevermark also holds responsibility within the De Beers family of companies for driving diamond demand in key markets and maintaining consumer confidence in diamond.