Calvin Klein Underwear announced today that the brand hosted an event on Wednesday evening to celebrate the opening of its first store in India at Select CITYWALK in New Delhi.
The invitation-only event was hosted by model and actress Lisa Haydon, and featured a special set by DJ Peri, who was wardrobed in Calvin Klein Jeans. Throughout the evening, guests were encouraged to participate in the successful #mycalvins social media campaign by posting photos of themselves with the hash tag.
Notable guests in attendance included Maia Sethna, Vijeta Kakkar, Anna Mittal, Devika Sahani, Rubina Chaddha, Vandana Vadehra, Shabnam Negi, Vyara Petrova, Shahana Mookerjee, Federica Torgneur, Siddharth Somal and Rakesh Agarwal.
The new Calvin Klein Underwear store is located on the first floor of Select CITYWALK and offers designer men and women’s underwear, sleepwear and loungewear. The store interior follows the concept design for Calvin Klein Underwear stores globally and features an aesthetic that is pure and minimal. The space focuses on a simple color palette of black, pearl white and grey with state of the art lighting and stainless steel fixtures juxtaposed against deep, black glass, and fresh lacquered surfaces to complement the sleek modern look.
Available: Calvin Klein Underwear, 1st Floor, Select CITYWALK, A3 District Centre,Saket, New Delhi-110017;
Store hours: 10:30am–9:30pm daily.
SOCIAL MEDIA: facebook.com/calvinklein; calvinklein.tumblr.com; google.com/+calvinklein;
youtube.com/calvinklein; twitter.com/calvinklein; instagram.com/calvinklein;
pinterest.com/calvinklein
show yours. #mycalvins
brand handle: @calvinklein
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