The Van Heusen India Mens Week is BACK

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Parent Category: News and Stories

Posted in: Fashion n Modelling on Thursday, 08 July 2010 00:00

Published on Monday, 30 November -0001 00:00

Written by Models n Trends

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Cementing Delhi’s position as the 4th fashion capital for menswear in the world, FDCI presents the second coming of the much appreciated Van Heusen India Mens Week.

Recognizing the growing demands within industry circles to provide a creative outlet that’s dedicated to celebrating the latest trends sweeping the menswear segment in India, the Van Heusen India Mens Week promises to be an even bigger and better show in its second avatar.

Elaborating on the success of this independent forum for men’s fashion, Mr. Sunil Sethi, President, FDCI said, “The second annual Van Huesen India Mens Week is slated to be a world class event showcasing the very best of Indian talent, through an excellent line up of designers, models and choreographers. Designers will showcase the widest range of mens fashion wear and accessories, under one roof, providing buyers and consumers the widest possible selection of fashion for men.”

Scheduled to commence on the 27th of August, 2010 at The Grand, New Delhi, the Van Heusen India Mens Week will be a three day event and will culminate in a splendid spectacle on the 29th of August, 2010.

With Menswear dominating a large per cent of branded apparel sales in India ‘Van Heusen India Mens Week’ will provide the menswear designers the much needed impetus to catapult India’s standings on the menswear map and to tap this potential of men’s fashion in the country.

Referring to the growing market for menswear in India and Van Heusen’s continuing alliance with FDCI through the forthcoming Van Heusen India Mens Week, Mr Shital Mehta, COO, Van Heusen said, “The first Van Heusen India Men’s Week last year was the ideal take off point for the brand in the fashion space. Core values of the brand got further strengthened and we were able to see immediate results in our own retail. We’re certain the second edition will be an even bigger success.”