LIVTEK INDIA LAUNCHES YARD-O-LED

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Parent Category: News and Stories

Posted in: Product on Thursday, 20 January 2011 00:00

Livtek India, one of the country's premier luxury brand companies for gifting, launched Yard-O-Led, solid silver pens from England.

Elaborating on these writing instruments, Mr. Vinod Krishna, Chairman, Livtek India stated, “Yard-O-Led are one of the finest writing instruments in the world today and follow traditions of craftsmanship and excellence established over nearly 200 years ago. Yard-O-Led pens are ideal gifting items for engagements, birthdays, weddings and anniversaries.”

Established in 1934 and influenced by the original designs of the 19th and 20th centuries, the Yard-O-Led range of writing instruments include fountain pens, ballpoints and roller pens, in addition to the unique propelling pencil. Each pen and pencil is hand crafted from hallmarked sterling silver, individually numbered and comes with a lifetime guarantee.

The collection includes the classic Viceroy Standard Barley, The Retro Pocket and Standard, which is based on an original 1950 model, reminiscent of post war optimism combined with the austere mood of the era; Diplomat, the original propelling pencil and providing the inspiration behind the Yard-O-Led company name; Astoria, The warm, rich mottled tones of the Astoria hark back to the glorious 1920s and the elegant design of the Art Deco era; And Esprit, The solid silver barrel is covered with a coloured lacquer, intricately diamond cut then coated with a protective clear lacquer.

Yard-O-led pens are made from 925% Sterling Silver and other than for the solid silver cone and clip, come with all silver barrels or Ebony Cream, Pearl and textured barrels, handcrafted from especial materials.

Price: Rs. 9,999/-.

Available: At exclusive stores in India or can be obtained from Livtek India offices in Mumbai, Delhi and Kolkata.