
The new Bata store is made as per Bata’s global format; designed by experienced designers and architects, using the latest retail techniques and the best quality of furniture to enhance the store’s layout and provide for an attractive product display. The new Bata store delivers an enjoyable shopping experience in an aesthetically designed ambience with attentive, friendly and trained staff.
Inaugurating the store, Mr. Marcelo Villagran, Managing Director, Bata India Limited said “Our objective is to make shoe shopping a pleasurable affair for our consumers. Bata India is expanding its retail chain, by adding 70 new stores this year in the same global format. These spacious stores will present consumers with the largest variety of footwear designs and styles, with the best in class service.”
“Today’s consumer has multiple footwear needs for specific purposes, like dress, sports, outdoor, comfort, party, sports casual etc. Our updated and improvised shoe line is now better segmented to adapt to the ever changing needs of the consumers.”
These new format stores offer a large variety of shoes for men, women and children.
Talking about the new Bata collection, Mr. Villagran said, “Without compromising on quality, design or style, the products are reasonably priced, making Bata the ideal value for money footwear brand for the entire family. We sell over 50 million pairs of footwear every year and serve over 1,50,000 customers every day.”
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